On the other hand, what has GAN made in their time? The cubes Feliks used in his prime before he got sponsored(kind of a bad move to Moyu, but whatever). The lightest of cubes. The first 3x3 that came with magnets from the factory. Corner-Core Magnets. MagLev. And more that I don't need to list.
So there Pricetag is high, maybe a bis unjustified if you can see what other brands charge but not completely
Pretty sure I remember the RS3M and Meilong having Maglev before GAN.
I'm sure GAN has innovated some things but they seem to get credit for innovating everything. And I'm not sure that's deserved.